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September 24th — 26th, 2008
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CLO Symposium
Measuring Success:
Learning’s Positive Impact on Business
September 24th — 26th, 2008
Hotel del Coronado, Coronado, California
Published January 2005
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Ten years ago, most business executives saw no value in the Internet beyond possibly cheaper communications. CIO magazine’s December 1994 issue sheepishly proposed “not to laud the future of electronic commerce nor to cheerlead the creation of a great national network that, like Godot, may never materialize.”
A representative skeptic said, “So far, I haven’t seen anybody use the Internet for anything that was all that worthwhile.” Another CIO chimed in, saying “There’s so much non-business stuff on the Internet that you have to wonder if people are getting their jobs done.”
Ten years, not that long ago, 38 million people had Internet access. Next year, Internet users will top a billion. The pros missed a sea change.
In January 1999, there were 23 blogs on the Web. Today, there are 4.5 million. Technorati reports that “a new weblog is created every 5.8 seconds, which means there are about 15,000 new blogs a day.”
Before the dot-com bubble burst, enthusiasts loudly proclaimed, “The Net changes everything.” They were right. It has. In fact, the Internet is such a powerful metaphor that it has shaped our expectations of response time, around-the-clock access, self-directed action, adaptive infrastructure and other aspects of learning.
Here are some pearls of wisdom or meta-lessons gleaned from the development of the Internet:
Jay Cross is CEO of eLearningForum, founder of Internet Time Group and a fellow of meta-learninglab.com. For more information, e-mail Jay at jcross@clomedia.com.
February 2005 Table of Contents

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03/24/2008
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